We all know how stressful it can be to host an event, no matter what the event revolves around. Due to how intensely regulated public spaces had become at the height of the COVID-19 pandemic, many events and large gatherings had to be postponed, or even cancelled entirely, so as to prevent the spread. To remedy this, the event industry began to popularise a method of hosting an event, a method that did not rely on the attendance of the crowd or guests.
This method revolved around virtual events, where companies could host their events in an online space that allowed people to attend while in the comfort of their own homes. This form of event hosting took place at all scales, ranging from fully-fledged webinars that were hosted by giant corporations at a price, all the way down to DJs performing their sets at home with their audience being able to listen for free through live streams that are hosted on Instagram, YouTube, Facebook or even Twitch.
However, now that the effects of the pandemic have begun to subside, along with the resulting restrictions, it has created a bit of a divide within the event industry. While there are many people out there who are ready to embrace the lifting of restrictions, there are just as many out there who are still taking a cautious approach to how they reintegrate themselves back into society, as a means to protect themselves from the spread of the COVID-19 virus.
With this in mind, there have been countless event management and film production companies that now provide their clients with the option of hybrid events. For those who are not aware, hybrid events blend the capabilities of live streaming to a global audience while still opening your doors for the local audience to still attend the event. Surprisingly, such events are not a new thing that resulted from the pandemic but have rather been used for countless events in the past, coming in the form of expos, seminars, sporting events, concerts and far more.
You may expect such events to be difficult to organise, but they can actually be made incredibly easy and stress-free when leaving the finer details up to the professionals, like us, Flash Forward Productions. We have been honing our craft within the industry for many years, providing each of our clients with only the best results.
While many production companies succumbed to the COVID-19 pandemic, Flash Forward was able to remain open by working with the limitations that have been placed upon the industry. We were able to recognise the benefits that hybrid events can provide to our clients.
Such benefits of a well-organised hybrid event can include a massive reduction in costs, increased exposure to a much wider audience while still allowing your live streams to be viewable long after the event ends, as well as far easier access for the average person to be able to attend your event. With such benefits, it is clear to see that hybrid events are here to stay, even after the effects of the pandemic have been long forgotten.